How to Test My Video Size Before Uploading to Facebook
Did you know - Facebook records more than viii billion video views per day? 49% of consumers engage with branded video content on Facebook - double than whatsoever other social platform. That may be why a staggering 81% of businesses cull Facebook over whatsoever other social media platform to mail video marketing content on.
Facebook offers dissimilar video formats for you to choose from. That's why we have put together the ultimate, upwards-to-appointment guide on all Facebook video sizes .
Nosotros'll be covering everything yous need to know virtually:
1. Facebook stories
two. 360 videos
3. Instant feel videos
4. Facebook News Feed video ads
5. Slideshow video ads
6. Carousel video ads
7. Collection video ads
8. Messenger video ads
9. In-stream video ads
ten. Facebook Market place video ads
eleven. Instant Manufactures video ads
12. Search result video ads
Subsequently going through our listing, you'll accept a much easier time creating, editing, and posting your video content on the number-one social media platform.
And every bit a bonus, we are also sharing a hack that will help y'all create loftier-quality video content for social media in minutes!
Allow's dive right in!
1. Video Size and Dimension for Facebook Stories
Facebook users tend to engage with the content they see on Facebook Stories the most. Facebook Stories are brusk, so they offer a bite-sized slice of entertainment for people who are scrolling through. This makes for a perfect opportunity to capture the attention of your target audience.
Hither are the video specs you need to remember when creating a video for Facebook Stories:
Other characteristics of Facebook Stories are:
- Captions are not available
- Audio is optional
- MP4 and MOV are the recommended formats
Pro-tip: Information technology takes but a few minutes to create engaging videos for your Facebook Stories with the 5000+ available templates on InVideo. Sign up for a free account now to try!
ii. Facebook 360 Video Requirements
Facebook's 360 videos gives your viewers a unique, interactive way to enjoy your content. The viewers can experience a 360-degree view of the surroundings by moving their device around or dragging their cursor or finger beyond the video. This makes 360 videos perfect if y'all want your viewers immersed in the activity.
If y'all decide to make a 360 video to generate sales, you will be able to show your viewers exactly how your production or service works. For case, OREO Cookie made a 360 video to give their customers an animated 'behind the scenes' of how what inspired their latest flavor.
Here are all the requirements for Facebook 360 videos:
As for the size or video resolution for Facebook'south 360 videos, the recommendations are:
Hither are a few more Facebook 360 video recommendations:
- Use the MP4 or MOV format
- Don't make your video last longer than 30 minutes
- Make the framerate of your video be upward to 30fps
- Continue in mind that your video file size is up to 10GB
You should follow all the mentioned requirements so that your video provides a better user experience. If you lot make a video last longer than half an hour or take upwardly more than 10GB of space, it might buffer beyond unlike devices, which can consequence in your viewers being frustrated with your video and deciding to scroll past it.
3. Facebook Instant Experience Video Size
What makes Instant Experience (Nine) videos unique is that they are viewed in the full-screen mode automatically, which is also why they are used on mobile devices only. Since they accept upwards the whole screen, 9 videos are more than immersive and a lot more effective at grabbing the viewers' attention than other types of ads on mobile.
If you want to boost your make recognition and drive mobile sales, yous might want to consider making an IX video ad. Here are the video size and other requirements yous need to know:
The recommended video resolution is 1200×628 pixels.
4. Facebook News Feed Video Ads Specs
Apart from the ads, you can squeeze in between organic Facebook videos, yous tin can likewise brand video ads that announced directly in users' feeds. Different types of feed ads exist, all of which we have mentioned below.
For now, let'south run into what the typical video specs are if you lot desire to integrate your brand into the Facebook News Feed:
Facebook News Feed Video Ads Specs
You should continue in mind that:
- Facebook recommends you use the highest resolution bachelor (just ensure you fit your resolution to the attribute ratio and file size limits)
- The maximum video file size is 4GB if you lot are uploading a shared postal service video (the maximum 26GB file size applies for desktop feed videos only)
- The video thumbnail should have the same resolution and aspect ratio as your video
- The minimum width for both mural and portrait videos is 120 pixels
Pro-tip: Yous can create a stunning Facebook video advert that is sure to convert using InVideo's online editor. It will only take a few minutes and you will have stock footage, royalty-complimentary music, effects, and more than at your disposal.
5. Facebook Slideshow Video Ad
Let's imagine you are running a restaurant and want to make an ad that displays ten different meals but has i CTA. A Facebook slideshow video would be the best choice for this utilize case.
Create a video from photos and charm your target audience with a great-looking slideshow. Your only limit is that you can include three to ten photos, merely you lot tin can also make it more than engaging past adding sounds and music. There are five supported formats for Slideshow Ads on Facebook:
1. FLAC
2. MP3
3. M4A
4. WAV
5. OGG
You can also choice between the mural video format (aspect ratio—16:9) and portrait (attribute ratio—9:16).
Here are other slideshow video advertizing specifications:
6. Best Resolution for a Facebook Carousel Video Ad
Carousel video ads allow you to expand the story yous want to tell in your video mail service. The ability to include up to x images or videos—and just as many links—in one advertisement allows yous to share more information about a specific product or marketplace more products in a single post.
Facebook recommends the video size or resolution of a carousel ad to exist 1080×1080 pixels.
Here is more information nigh carousel video ads:
Pro-tip: While Facebook Managing director allows y'all to create slideshows for your ad, it has limited scope for customization. Instead, create your own slideshow on InVideo's online editor where you can add your own music, effects, and text to make it super interactive.
7. Collection Facebook Video Ads Specs
Optimized for mobile devices, collection video ads also allow you to showcase dissimilar aspects of a single product or promote several ones in a single ad. Here's how information technology works — you have ane cover epitome or video and a collection of multiple images below it.
Another useful feature of collection video ads is that you can accept your video open in Instant Experience video format automatically every bit the viewer clicks on your collection advert. The instant full-screen mode boosts client engagement and tin generate mobile purchases more easily.
Y'all can check out the technical requirements and recommendations below:
Pro-tip: Yous tin create a stunning Facebook video advert that is certain to convert using InVideo's online editor. It will only take a few minutes and you will have stock footage, royalty-free music, furnishings, and more at your disposal.
viii. Facebook Messenger Video Advertizement Requirements
Information technology seems that Facebook isn't curt on ideas when information technology comes to ad placement. You tin target your desired customers even every bit they are chatting with their friends on the Facebook Messenger app. You can run your video ad every bit a Messenger Stories so your customers can stumble upon them every bit they're browsing through Stories from their friends and family unit.
Here are Facebook's recommendations for Messenger Story ads:
9. Facebook In-Stream Video Ads
As the name suggests, in-stream video ads popular upwardly while viewers are streaming another video on their Facebook feed. Preferably, your advertising will pause a video that is popular and generates a large number of views. You can compare in-stream ads to good old TV commercials. You lot tin also add together sound and captions to your in-stream ads.
If you lot opt for investing in Facebook in-stream video ads, these are the requirements you demand to know:
10. Facebook Marketplace Video Size Specs
Facebook Marketplace is a section that allows both businesses and regular people to sell and promote their products or services.
With more than than 800 1000000 users that Facebook Marketplace attracts in a unmarried calendar month, y'all are bound to land a customer or two if you lot employ it to your advantage. Since the place is ordinarily chock-total of image ads, your video is sure to attract many eyeballs.
Facebook Market video recommendations are:
In that location's no option to add captions to your Facebook Marketplace videos on the platform itself, just yous can always add them on your own as you lot are editing your video. We've shared a hack for adding captions to your Facebook video ads in the terminal section.
11. Instant Articles Video Ads Requirements
Facebook reports that its users are 44% more probable to click on Instant Articles than a traditional mobile web link. Instant Articles combines blog posts on branded websites with the Facebook app. So y'all can identify video ads inside these articles and then your readers can engage with your brand as they are reading the post. If y'all are sold on the idea, hither are the requirements for an Instant Manufactures video advertising:
12. Search Result Video Ads Requirements
Facebook search results are just another identify within the social media platform y'all can have your ads announced in. If your goal is to increase your website's traffic and spark up conversations nigh your brand, you lot can choose this option.
Upload your video in the resolution mentioned beneath that respects the ratio limits.
BONUS: Create stunning Facebook video ads in minutes!
If you are feeling overwhelmed by the sheer number of unlike Facebook video types, this section is for y'all. With InVideo, y'all can create stunning video ads and non worry about having ready the right size and format requirements.
InVideo is an intuitive browser-based editing platform that lets you create video ads speedily and effortlessly. All y'all need to do is-
1. Log in or sign upwardly for a costless account on InVideo
ii. Blazon ' Facebook ads ' in the search bar
3. Pick from over 5000+ customizable templates to make your video
4. Edit the template of your choosing using our many video editing features
5. Preview your project
6. Export your video when you are satisfied
You can choose the blazon of Facebook video from our homepage directly. Some of the options we offer are:
- Stories videos
- News Feed videos
- Carousel Ad videos
Take y'all also noticed that many of the Facebook video requirements don't back up the explanation feature? Yet, it has been reported that 85% are streamed with the sound off when it comes to Facebook videos. On the InVideo editor, you tin can add captions and have your viewers pick up on your CTA even if they have muted the audio.
Wrapping upward
Y'all have everything you need to know about creating your first Facebook video advertizing, now all y'all take to exercise is showtime. Create engaging and professional-looking video ads on InVideo in under ten minutes. You can opt for our free plan and if you want access to 8M+ stock footage , animated texts and stickers, royalty-free music, and no limits to the number of videos you can download, our paid plans start from equally low as $x a month.
If you've found value in this commodity, you must bank check out our consummate guide on Facebook ads and how to monetize videos on Facebook . If you're a creator, you'd beloved what we accept built at the InVideo community – a place for you to connect and learn from 25,000+ other marketers, business owners, and creators like yourself.
Source: https://invideo.io/blog/facebook-video-size/
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